We worked with Pedestrian TV & Stan to bring to life the long-anticipated release of Twin Peaks Season Two.
Twenty years after the first season, David Lynch released season two – conjuring up mass hype from his cult fans. A first for Messina, over two days we transformed two of our stores (Sydney and Melbourne) into the Double R Diner from Twin Peaks.
A little bit of David Lynch made it to Messina...
For the first time in the history of Messina, two of our stores were 'taken over' by the TWIN PEAKS – Double R Diner. No regular scoops, gelato cakes or deep house tunes were present, not even a drop of Salted Caramel White Choc – it was a wonderful and strange special agent operation.
Together with Pedestrian.TV and Stan, we put our Dale Cooper gloves on to take customers back in time to the warm and grainy realms of 90’s film. We worked collaboratively with Pedestrian TV, who managed the store fit out, staff ‘diner’ uniforms, live pianist, signage, decals and lighting. Our chefs designed three themed custom gelato flavours which were served in store and given away for free to 8000 cult fans.
There was also a hearty serving of ‘Norma’s Incredible (gelato) Cherry Pie’ made for press and media, and the first 100 people to visit the stores.
Custom flavour creations:
She’s Dead, Wrapped in Plastic: Vanilla gelato with a raspberry gel and a blueberry sheet
Damn Good Cup of Coffee: Donut gelato with coffee caramel and coffee crunch
Norma's Incredible Cherry Pie: Cherry sorbet swirled with shortcrust gelato and layered with cherry compote
At Gelato Messina our job is to make people happy. Yes we make amazing gelato with the very best, real ingredients. And yes our gelato cakes are weird and wonderful, but it’s all in the name of putting a smile on someone’s face.